To offer a high level of services to eCommerce clients by delivering and offering engaging content to customers. We also have largest organizations that are our clients, and we provide personalization, and it does not involve any marketing technologists. There are some bridges that are present to fil the gaps that happen between the phase of making a strategy and then developing the plan.
Architecture and planning are required to have reuse of content, and it involves teamwork and engineering. There are two major elements that work together, i.e. strategy and engineering, and they are linked with architect and designer that provide an effective user experience. There are some things that come under the category of shared deliverables such as CMS specifications and their implementation, taxonomy, model, customized plan, etc.
The strategy and the engineering roles work together, jointly with an information architect or user experience designer. Shared deliverables include a detailed content model, taxonomy, CMS implementation and management specifications, personalization plan, and content reuse worksheet.